BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VTIMEZONE TZID:America/New_York X-LIC-LOCATION:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:19700308T020000 RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:19701101T020000 RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU END:STANDARD END:VTIMEZONE BEGIN:VEVENT UID:294c330d25128954c5a5ff47916249e913 CATEGORIES:Events SUMMARY:Luncheon: Using Big Data to Improve Your Business LOCATION:The Princeton Club\, 15 West 43rd Street\, New York, New York 10036\, USA DESCRIPTION:
As marketers, we have access to more and mor
e data all the time. Data about our customers and about our prospects, abou
t the consumers who visited our website, or the ones who made an in-App pur
chase. We have proprietary data collected by our own companies and websites
, we have third-party data from sources as robust as Google and Facebook. A
vast ocean of Big Data drives retargeting platforms, look-a-like models, a
nd CRM systems. Our panelists will share their experiences using Big Data t
o drive their business, helping you swim rather than sink in a sea of data.
Registration Costs:
Non Member: $125.00
Memb
er: $99.00