Media & Content Marketing Association
March Luncheon - Paywalls and Pay Meters
The Princeton Club
15 West 43rd Street
New York, New York 10036
USA

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Wednesday, March 20, 2019, 11:30 AM - 2:00 PM EDT
Category: Events

As ad revenues decline and consumers move away from print, more and more publishing companies are monetizing their content with online paywalls and pay meters.  Whether your company is already using them, or just beginning to explore them, this luncheon is for you!  Our panelists will discuss:

  • Setting realistic goals for success
  • Determining where and how high the wall should be -- how many free articles should consumers be able to access?
  • Implementation challenges: should you tie your paywall to your legacy subscription fulfillment data or not?

Hear from knowledgable industry veterans including:

And moderated by Tony Silber (Long Hill Media)

Registration

$ 110 - MCMA Members (For a limited time, register for $85)
$ 125 - Non Members 


Contact: [email protected]