Event Calendar
2020...A Look Ahead – New trends in audience engagement, content monetization, brand extensions, ancillary revenue.
The Princeton Club
15 West 43rd Street
New York, New York 10036
USA

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Wednesday, November 20, 2019, 11:30 AM - 2:00 PM EST
Category: Events

Do you wish you had 20/20 vision on the business opportunities and challenges you’ll face in 2020?  The new year is just a few weeks away, so what better time to join us?  Our panelists will share their insights and offer advice on what's in store for the new year:

·      Testing new pricing models, paywalls, continuity/membership programs, and brand extensions
·      Improving audience engagement while eyeballs are increasingly moving to mobile platforms 
·      Navigating compliance with increasingly complex state legislation
·      Keeping balance as your business revenue model shifts from advertiser supported to consumer-driven

Arthur Stupar, Associate Publisher - The New Republic
Steven Jacobs, Fulfillment Director - American Media
Tony Pytlak, President/COO - Strategic Fulfillment Group 

Moderated By:
Nicole Bowman, Bowman Circulation Marketing

Registration
Members: $120
Non-Members: $140

 


Contact: The MCMA: 646-341-3643, [email protected]