Event Calendar
2020...A Look Ahead – New trends in audience engagement, content monetization, brand extensions, ancillary revenue.
The Princeton Club
15 West 43rd Street
New York, New York 10036
USA

View additional information
Wednesday, November 20, 2019, 11:30 AM - 2:00 PM EDT
Category: Events

Do you wish you had 20/20 vision on the business opportunities and challenges you’ll face in 2020?  The new year is just a few weeks away, so what better time to join us?  Our panelists will share their insights and offer advice on what's in store for the new year:

·      Testing new pricing models, paywalls, continuity/membership programs, and brand extensions
·      Improving audience engagement while eyeballs are increasingly moving to mobile platforms 
·      Navigating compliance with increasingly complex state legislation
·      Keeping balance as your business revenue model shifts from advertiser supported to consumer-driven

Arthur Stupar, Associate Publisher - The New Republic
Steven Jacobs, Fulfillment Director - American Media
Tony Pytlak, President/COO - Strategic Fulfillment Group 

Moderated By:
Nicole Bowman, Bowman Circulation Marketing

Registration
Members: $120
Non-Members: $140

 


Contact: The MCMA: 646-341-3643, [email protected]