Event Calendar
MCMA Day
The Princeton Club
15 West 43rd Street
New York, New York 10036
USA

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Wednesday, May 16, 2018, 9:30 AM - 2:45 PM EST
Category: Events

Note: Registration link is at the bottom of the page.

Start your morning at MCMA day by participating in 2 rounds of our Round Table discussions. You can join Craig Belhumeur of 4Cite, who will lead a discussion about personalizing to the PERSON in an omni-channel world. At another table, Jeff Hartford of AIN Publications  will lead a discussion about implementing GDPR compliance. Or if you'd like to learn about a different kid of subscription business model, you can join Charles Walker of Kable Product Services and Darrel Branch of The Box Out Group to discuss how to monetize your brand with a subscription box program. And last but certainly not least, Mary Quinlan returns to lead another discussion about the latest trends in managing your career path.

After a morning of informational Round Tables, the Keynote, Networking and Lunch - we have a panel of seasoned practitioners to tackle the State of the Industry - where we are and were we're headed. We'll look at the events of the past year, the rends, the surprises, and discuss what they mean, how they shape current thinking, and what they portend for the future.

Our panel will be moderated by MCMA's President Joe Furgiuele, and includes:

Cindy Cardinal - Owner, CC Media

Cindy Cardinal has 30 years of experience working in media, including the last 20 years as a consultant, working with magazine publishers, media and information-driven companies. She started in the industry working with BPA. She’s also worked with publishers including Intertec (now Informa) and Miller Freeman before becoming a consultant

Robert Keenan -  President, Keenan Media Strategies

Robert Keenan is a media executive with more than 20 years of experience in media and technology. Prior to founding Keenan Media LLC, Robert was the COO of Winning Strategies IT. Keenan also served as the VP of Online Media for Edgell Communications, and has extensive content experience, serving as the Editor-in-Chief of CMP Media's TechOnline operation as well as CMP Media's DesignLine network of sites.

Denis Wilson - Editor in Chief, Publishing Executive Magazine

Denis Wilson is editor-in-chief of Book Business and Publishing Executive, part of NAPCO Media. In this role, he analyzes and reports on the changes affecting the publishing industry and aims to serve content-driven businesses with practical and strategic insight. As a writer, Denis’ work has been published by Fast Company, Rolling Stone, Fortune, and The New York Times.


Here's the complete schedule, starting at 9:30 AM.

Round Tables
- Topics include GDPR, Person-Centered Marketing, In-the-Box Subscription Programs & Career Development.

Keynote
- Jim Curtis: Author, Storyteller and former president of Remedy Health Media
Life's Lessons & Learned Skills for Getting Past Pain, Setbacks and Trauma to Ignite Health and Happiness

Luncheon & Networking
- Including presentation of the 2018 Class of Emeritus Members and MCMA Scholars

Panel
- A lively and candid discussion, focussing on the continuing evolution of our industry

More Networking
- Spend some more time with colleagues and friends before calling it a day

Cost:

Members: $125.00
Non Members: $150.00
Day of registration is $200.00